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The founding father of this incredible PC game will be at the Festival of Games in Utrecht upcoming May 2011… I will always remember: “Tie robe to balcony, take pills” as the ultimate command to see the ultimate event…. which was censored…. and if you did not use the condoms… you died of a disease… hahaha.

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This is our Location on Foursquare… (hence as well in real life) be sure to drop by upcoming Friday. The founder will turn 37… pffff…. that’s just old! 😉

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I didn’t watch it myself yet, but thought I’d post it quickly before the weekend. It should be good – a lot of Tweets on Twitter @Gabe Zichermann

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Totally off-topic, but a colleague of mine recommended me this video from Anthony Robbins on TED Talks. It’s about motivation and emotion.

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TED Talks – Simon Sinek about human behavior and shared values and … trust.

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A cool way to motivate people to take the stairs more often… and – once more – as you can see: PLAY WORKS! It can actually change human behavior in so many ways as I have tried to show you on this weblog the past two years. Wether it be advisors at a bank, consumers to buy stuff or a whole logistic chain to be convinced that working together improves their business…

I actually did a concept like this stairs with students from HkU (School of Arts in Hillywood) where I helped them to record the sounds of a stairs that sounded like walking through a puddle of water. The installation was displayed in a museum in 2010.

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One of the reasons I believe games are such an effective tool for marketing (and communication) purposes is that it grabs us in a magical way that commercials and adds can’t (anymore). This video illustrates how many adds and commercials we see every day, but which brands actually stick? The ones that go straight into your heart? The ones that are funny? Relevant?

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A new service by Google – soon available for publishers of books, blogs and other digital text-content. Google only asks for 10% of the revenues/profit, which is less than Apple that claims 30% of the revenues/profit. Amazing that publishers seem unable to launch a business-model themselves… collaboration is the key-word in the digital era. Start connecting and create a bigger pie so all parties benefit from growth when maintaining an equal piece of the market-pie instead of competing and trying to gain market share… Maybe they should start reading the Blue Ocean Strategy?

>I am still wondering why brands are still hesitating to start developing cool branded games for the world. My book A brand new playground clearly states all the possibilities to create cool concepts for consumers. Also my research shows that gamers are very much open for brand interaction (hence the 600.000 Nespresso fans on Facebook and over 11 million for Victorias Secret).

Again the most downloaded applications (free as well as paid applications) are GAMES! Surprise, surprise. Of course it’s the coolness of the concept that determines a great deal of the success of the game, but hey, that;s why BrandNewGame is here!

… 😉

Source: www.distimo.com 

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Sony Computer Entertainment just announced it sold 150 million PlayStation 2’s since the release in March 2000. I still remember this milestone event because I worked for Atari in those days as a product manager and we gave away 5 PlayStations to promote Reflections Driver 2!

The PlayStation 2 could play DVD (where the PlayStation 3 can play Blue Ray) and could even be operated by a USB-mouse and keyboard – handy for Unreal Tournament which came out later that year.

Meanwhile, the past 10 years an impressive 10.000 titles came out for PlayStation 2 and they introduced the Eye-Toy in 2003 – which must have inspired Nintendo for the Wii-control system.

In total, 1,5 Billion games have been sold up to now… that’s 10 games on average per PlayStation 2 and 1 game a year per console.