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    PlayStation Vita revisits Commercial 'Double Life' – 1999

    BrandNewGame

    >Remember this commercial for the PlayStation…? It was EPIC! Now check out this commercial for the PlayStation Vita: It’s similar … 😉

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    PlayStation Vita Launch: innovation or recreation?

    BrandNewGame

    > One of the funniest things that happened during the launch of PlayStation Vita was that the PR-lady introduced the new PSP saying: “I played with it last night and just couldn’t stop… it really felt great in my hands…” of course all 640 present nerds (me included) laughed out loud (LOL) and clapped their […]

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    Interactive painting

    BrandNewGame

    >Forget Play-Doh and stains on your carpet, on children’s clothing or even on your walls and ceiling! Monobanda introduces interactive painting! Check out the video and be amazed of the easyness and beauty! Light Canvas from Monobanda on Vimeo.

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    Valentine and Games…? How I met your mother in 2020…

    BrandNewGame

    > Today’s computer and video games provide interactive environments not offered by other forms of entertainment. From game consoles with Internet connectivity to social and multiplayer online games, gamers increasingly engage with each other as they play, and form strong relationships with players around the world. Gaming has always had social components of course, even […]

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    PlayStation to become biggest global TV network

    BrandNewGame

    >After the news end of last year about YouTube dedicated HD TV-channels and Google TV, PlayStation announces that it will rename it’s current ‘PlayStation Network’ to SEN: Sony Entertainment Network. I saw an incredibly cool presentation last week at the ‘iMMovator-conference’ about connected television where Sony unfolded their plans for 2012 and beyond. As I […]

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    Thank you reader! -> 50.000 pageviews for my blog

    BrandNewGame

    >Just a moment of a big THANK YOU to all my readers in the past 3 years. I grew from 3.000 unique visitors in 2010 to 5.000 unique visitors in 2011 and hope it will continue to grow in 2012 to … I don’t know… 8.000? Apart from the unique visitors we served 45.000 pageviews […]

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    The Future of Kinect and Alternate Reality

    BrandNewGame

    >Although a lot of brands (Microsoft, PlayStation, Layer) and trending websites promise a great Alternate Reality and 3D future. I am still full of doubt whether Alternate Reality will change our future in the upcoming 10 years. When I visited the E3 in LA and ECTS twelve years ago in London there were already ‘virtual […]

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    No Facebook without the Dutch

    BrandNewGame

    > Some facts about the Dutch and the way we connect to the world, did you know the founder of Atari was a Dutch guy from origin…? And did you know that the late Steve Jobs has worked for Atari as well? Some more ‘don’t need to know but still nice to know’-facts in this […]

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    Superbowl – The Game of all Games…!?

    BrandNewGame

    >In Europe this is not such a big thing, but I know that the US is talking about it for weeks before the event, so I’d thought I’d repost this item by Adage… This is where games and gamble meet: the stats and bets! We have the European Cup of Soccer later this year and […]

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    Playing the Samba: All you need to know about Social Games in Latin America

    BrandNewGame

    > By Morten Geertsen Ten years ago social gaming in Latin America was not much more than a bunch of empty servers: Yes, it is not the wildest exaggeration to say, that it was almost absent. However, with the expanding internet access and usage in most of Latin American countries, this has changed. Social gaming […]

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About Us

BrandNewGame develops applied games and gamification systems that help organizations to achieve set goals. We believe that change will only occur if people start to act. Actually “doing’ adds to experience and new routines. This is why our approach to developing applied games with our clients also involves ‘doing’. We start off with a GameStorm together with 6 to 8 people from you organization, followed by a GamePlay session to determine dominant motivations and compliant game mechanics. Based on these two sessions we develop a concept and a prototype. We will PlayTest that prototype and develop it until we launch the final product.

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