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    Need for Speed – real? or game?

    BrandNewGame

    >Incredible how this looks! Video Games | | Need for Speed: Overdrive (GMV) XBox 360 | Playstation 3 | Nintendo Wii

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    Pac-Man key learnings and the vision of Mr. Iwatani

    BrandNewGame

    > A small introduction of Mr. Iwatani, he has been working for Bandai/Namco (we always say Namco/Bandai?) for 30 years as producer of more than 50 different games from Arcade games to Nintendo and PlayStation. He started teaching game-design at the University in 2007. The first question I dared to ask to the God that […]

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    Pac-man inventor mr. Iwatani and me

    BrandNewGame

    > Just had a great inspiring meeting with the inventor of Pac-Man!More when I get back to write my editorial

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    Summer school on social media, and the Digital Landscape

    BrandNewGame

    > Hi All, for all the Dutch people that are interested in Digital Interactive Branding and Games as a Marketing tool in particular: Come visit my presentation at Marcom 2010 upcoming Thursday at 16.00 hours. I will reveal a few insights of my book, which is about to be released, and present the best game-cases […]

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    Tetris Type A on Marimba

    BrandNewGame

    > Remember this song from Tetris? It’s INSANE!

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    Facebook apps & games toplist!

    BrandNewGame

    >Impressive how many people play these so-called social games… Great marketing opportunities and learnings!

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    Derek Sivers: Weird, or just different?

    BrandNewGame

    > Doctors in Japan get paid when they cure patients…! And not if they stay ill… fantastic!

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    2Pac – Do For Love

    BrandNewGame

    >Great animation style and Tupac’s best track ever in my opinion… rest in peace

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    Meet & Greet with Joseph Pine

    BrandNewGame

    > I am very honored to have the opportunity to speak 1 on 1 with Joseph Pine on the 10th of June in the Netherlands. Should you have any questions to ask him – send me an email! barthufen@brandnewgame.nl He is working on a very inspiring book, but unfortunately it’s not up to me to […]

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    Google Pac-Man!?

    BrandNewGame

    >If even Google is promoting games…it must be the Future of all media! I am still predicting that Google will come up with a gameconsole within the next two years… open source of course… games downloadable for 1 – 5 euro’s…

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About Us

BrandNewGame develops applied games and gamification systems that help organizations to achieve set goals. We believe that change will only occur if people start to act. Actually “doing’ adds to experience and new routines. This is why our approach to developing applied games with our clients also involves ‘doing’. We start off with a GameStorm together with 6 to 8 people from you organization, followed by a GamePlay session to determine dominant motivations and compliant game mechanics. Based on these two sessions we develop a concept and a prototype. We will PlayTest that prototype and develop it until we launch the final product.

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