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    GameStorm – Troopers wanted!

    GameStorm Trooper-01

    We are looking for GameStorm-Troopers! Become a Game Changer and join the Gamification Academy! We are currently actively looking for GameStorm resellers (GameStorm-Troopers). Are you an agile coach or trainer and do you want to add gamification to list of offers and skills? Enroll in the Gamification Academy and start selling your own guided GameStorm events. […]

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    Afraid to be disrupted? Organize for flexibility!

    Progress Pyramid on white

    Most large organizations are build on pyramid structures. It’s time to change, how? By applying loop-thinking to your business.

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    Progress Loop presentation in Sarajevo

    Bart Hufen in SO Show

    This is the presentation I helt in Sarajevo during the Bosnia Agile Day 2015 about gamification and the progress loop I developed to transform companies to responsive businesses with continuous growth.

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    Gamification of Business

    Progress loop Spiral

    How can gamification, game mechanics and gameloops help you to improve your organization? Start with a GameStorm and find out how you can start that transformation! In this presentation Bart Hufen explains the latest insights and gamified business models.

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    Gran Turismo 's sixth Race Challenge with Nissan

    GT6-Nismo-1

    Another brand that understands that using games to train talent can be very effective! Nissan launches their sixth GT Academy together with PlayStation.

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    BrandNewGame – Project overview in less than 5 minutes

    Playing Field Objectives

    This is how we apply gamification and serious games for projects initiated by our clients!

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    BelCompany's Hot Talent

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    BelCompany asked us to develop a game concept to train staff in improving their clients shopping experience by making the sales conversations more personal, based on three person’s characteristics.

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    ABN Amro – Internal Branding

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    Letting 3.000 bank employees experience your new brand values seems difficult. Teaching them to profile consumers quicker and helping them to pick the best product in specific situations as well? But by letting them play the game they managed quickly!

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About Us

BrandNewGame develops applied games and gamification systems that help organizations to achieve set goals. We believe that change will only occur if people start to act. Actually “doing’ adds to experience and new routines. This is why our approach to developing applied games with our clients also involves ‘doing’. We start off with a GameStorm together with 6 to 8 people from you organization, followed by a GamePlay session to determine dominant motivations and compliant game mechanics. Based on these two sessions we develop a concept and a prototype. We will PlayTest that prototype and develop it until we launch the final product.

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