•  

    Potential Spoilers: Harrison Ford Playing Uncharted 3 Japan

    BrandNewGame

    > A good way to market your videogame, let the inspiration to you game play the game. Harrison Ford is playing Uncharted 3 in Japan… it looks amazing. Curious if this brings back memories for him from Raiders of the Lost Arc, The Temple of Doom or other epic films featuring him!

    Read more
  •  

    Recognize the Icons in this video?! Long Live Play!!

    BrandNewGame

    > The new campaign by Sony PlayStation… I like it a lot πŸ˜‰

    Read more
  •  

    A Brand New Playground to be released during 'Games for Brands' convention in London

    BrandNewGame

    >This weekend I will be finishing my book ‘A Brand New Playground’… finally – a year of hard work comes to an end… πŸ˜‰ The book will be released during the ‘Games for Brands’ convention in London on the 27th of October. Also I will be handing out the Dutch version of my book (‘Laat […]

    Read more
  •  

    Deloitte Business Simulation Game

    BrandNewGame

    > An interesting example of a real classic ‘business game’ to serve the three P’s: People, Planet & Profit for (in this case) TNT. Employees where challenged to think of creative solutions to help TNT expand without harming the planet. I will try to add some slides of the pdf presentation I saw soon. More […]

    Read more
  •  

    The Internet changed… an overview: 1993 vs 2011

    BrandNewGame

    >Thanks to my dear friend Lessie Hampton a great overview of the evolution of internet comparing the current (2011) with 1993… Created by: Online University target=”_blank”

    Read more
  •  

    Gamification in the Toilets of Singapore Airport

    BrandNewGame

    >After a short holiday (21 days) on Bali I finally have time to write a new posting! It’s been a very relaxing vacation, but as soon as I got back in Holland I moved offices (and home) to Amsterdam and I forgot to move my internet & Wifi connection… so that’s being taken care of […]

    Read more
  •  

    LANA DEL REY-VIDEO GAMES

    BrandNewGame

    > Lana del Rey understands why I need to play video games even though loving my fellow humans πŸ˜‰

    Read more
  •  

    Twitter Facts by Virtual MS

    BrandNewGame

    > Via: Buy Twitter Followers

    Read more
  •  

    TABLET THERAPY: TOUCHSCREEN GAMES IMPROVE MENTAL AND PHYSICAL REHABILITATION

    BrandNewGame

    > copied From the esa newsletter  University researchers and occupational therapists across the nation are utilizing mobile game technology, made popular by widespread play on smartphones and tablets, as a critical therapeutic tool. These professionals are seeing real benefits in the use of touchscreen games for those with both physical and mental disabilities, including children […]

    Read more
  •  

    Flying back today!

    BrandNewGame

    > Just a quick note to report to my dear and well respected readers that I will start blogging soon! I’m currently in Singapore, but I’ll be back in Holland tomorrow! For members of IAA in The Netherlands – please join me Thursday evening in Amsterdam for the event about using games as a marketing […]

    Read more

About Us

BrandNewGame develops applied games and gamification systems that help organizations to achieve set goals. We believe that change will only occur if people start to act. Actually β€œdoing’ adds to experience and new routines. This is why our approach to developing applied games with our clients also involves ‘doing’. We start off with a GameStorm together with 6 to 8 people from you organization, followed by a GamePlay session to determine dominant motivations and compliant game mechanics. Based on these two sessions we develop a concept and a prototype. We will PlayTest that prototype and develop it until we launch the final product.

Read more