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    Gamification – Playful Lifestyle – A Slide!

    BrandNewGame

    > Check out this great slide next to the stairs of a train station in The Netherlands (Utrecht Overvecht to be precise)… I will slide down later today, but it was wet when I was checking it out today and I did’n want to have a wet tush at the start of my day… hahaha. […]

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    Twelevision = TV + Twitter

    BrandNewGame

    > Will this be the future of social TV? – Sharing stuff we say about our favorite shows? Why not switching on Facetime or Skype while watching TV? I use Skype when I play multiplayer games with my friends…

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    HealthSeeker: Engaging and Motivating with a Facebook Game

    BrandNewGame

    > A game to improve your level of ‘healty lifestyle!’ on Facebook. I haven’t played it yet, but hey – I eat my vegetables and fruit every day, run 5 km every week and at least cycle once a week… ๐Ÿ˜‰ Go check it out if you …like… www.healthseekergame.org 

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    BrandNewGame on Gamification

    BrandNewGame

    > Brand New Game on gamification View more presentations from Bart Hufen [BrandNewGame]

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    Steam (the iTunes store for epic games) offers Free Games!

    BrandNewGame

    > Steam – the online store for all ‘epic’ games like Call of Duty, R.U.S.E. and really many, many more will offer five F2P (Free to Play) Launch Titles Offering Exclusive Content to Celebrate LaunchValve, creators of best-selling game franchises (such as Counter-Strike, Half-Life, Left 4 Dead, Portal, and Team Fortress) and leading technologies (such […]

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    Gameful design & Gamification – an extensive presentation

    BrandNewGame

    > Only 177 slides by a German called Sebastian Deterding from London…? ๐Ÿ˜‰ Enjoy! Don’t Play Games With Me! Promises and Pitfalls of Gameful Design View more presentations from Sebastian Deterding

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    Great presentation on Gamification – it's not lipstick on a pig…

    BrandNewGame

    > Skip the short intro, and jump to Chief Scientist JP Rangaswami from Salesforce.com Watch live streaming video from readwriteweb at livestream.com It really starts getting interesting after 20 minutes when he starts talking about the 4 drivers people have: 1. Acquire 2. Defend 3. Bond 4. Learn And the way he sees these elements […]

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    Future States – a short film about a gamifying world…

    BrandNewGame

    > A great shortfilm by David Kaplan and Eric Zimmerman about games, gamification and how it could intrude into our daily life. One thing is not correct though. We will always know when we are playing and when we are nog playing. Stepping in and out of the circle of play is eminent and makes […]

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    Great Presentation about Gamification by Bunchball

    BrandNewGame

    >After reading their free whitepaper about gamification I found this presentation on Slideshare. I believe Bunchball is one of the agencies that ‘don’t believe the hype’ but have their own vision of how gamification can help brands to achieve their goals… level up and +10 points for Bunchball – they just unlocked the RESPECT badge […]

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    The Fun Theory award winner – The Speed Camera Lottery

    BrandNewGame

    > This is what we should do in The Netherlands as well instead of placing more ‘speed cameras’ – REWARD people for not-driving too fast. A positive motivation works much better than negative conditioning and restrictions… Check out more cool examples at www.thefuntheory.com

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About Us

BrandNewGame develops applied games and gamification systems that help organizations to achieve set goals. We believe that change will only occur if people start to act. Actually โ€œdoing’ adds to experience and new routines. This is why our approach to developing applied games with our clients also involves ‘doing’. We start off with a GameStorm together with 6 to 8 people from you organization, followed by a GamePlay session to determine dominant motivations and compliant game mechanics. Based on these two sessions we develop a concept and a prototype. We will PlayTest that prototype and develop it until we launch the final product.

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