> the video is not THAT funny, but watched by over 2 million people and since it’s about a game that has been played by more than 40 million people* – I thought I’d share it… * 12 million played the full version and 30 million the light version.

> Real cool video with some good old 8-Bit music! Bravo!

>My conclusion of this great video is that: 1. Young generations never change in behavior2. We all want to make a difference3. We still want to be individuals that belong to groups (which is a paradox 😉4. Nowadays we have unlimited options to claim 5 seconds of fame and leave a digital footprint5. We want […]

> Microsoft used an Alternate Reality Game to encourage players (employees) to increase cooperative working. The puzzles had to be solved by working together before the 7th of december…. The strength of the execution lies in the fact that both virtual- and real-world elements have to be combined to achieve all goals… check the films […]

>This presentation show you how services can be sold as product-add-ons. Just like in my book it describes opportunities to sell services as product+ or upgraded products. Like a game with 5 extra levels (this was done during the presell period of the game R.U.S.E. for instance)… Service in the Industry is not a Product […]

> Games Anywhere:How platforms, business and media are changing the way people play In two years’ time more iOS games have been released than the total of all console games since 1980 – in fact, twice as many, with four times the number of Flash games on game portals, while games are entering the television and […]

> Since the Kinect camera is on the market, consumers are creating all kinds of cool applications to use the 3D Camera. This genius programmed a computer generated image of the room he is in… and he can actually look around, zoom in and more… nice! I am looking forward to new innovations that will […]

> Check out this really funny banner… but euh… don’t click it… unless you want to find out what the fun is… Cool banner

> Here’s the US commercial for Call of Duty Black Ops, the fastest best selling shooter game of 2010

>A very effective combination of real-life and digital tools to assess and select new recruits for the army. The video is quite self-explenatory, except for the Swedish intro… 😉