TED TV – games are everywhere – Jesse Schell

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More people playing FarmVille than there are Twitter accounts!?


“The iPhone is a Swiss army knife. Converged technology only works in pocket size… that’s why the i-Pad sucks!” According to Schell…

And what about the new Ford that contains a minigame. The less gas you use, the bigger the virtual tree on your display grows… Games are everywhere! – Video down below.

Posted in Apple, Facebook, inspiration, Social media, talks | 1 Comment »

Posted by admin on:
Sunday, May 9th, 2010

Transmedia Storytelling – Henry Jenkins

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Check out this blog of MIT professor Henry Jenkins.

He also believes that Content is the central starting point for Digital Interactive Branding. Creative Concepts should be the Centre and (Digital) Channels should be selected that are most suitable for Connecting and Communicating with your Consumer.

I cannot help the amount of C-words… by the way 😉

Posted in Cocha-model, talks | No Comments »

Posted by admin on:
Friday, December 11th, 2009