Tired of Liking…

Curious readers will have noticed that I predicted that Facebook will lose its relevance over time and will be gone in 2014. I said that here: http://www.brandnewgame.nl/bart/ (scroll all the way done and use ‘mouse over’ on Level 4)…

Of course I also said that to provoke some free publicity and poke around, but I am quite serious actually. The past six months I have noticed that not only the activity on Facebook drops but also the ‘relevance’ and this is quite easy to explain. The relevance should be provided by my close friends and family. But like I said in my book only 1 % CREATES content, 9% INFLUENCES content and 90% READ content. You can imagine that in your group of 500 ‘friends’ only 5 people actually CREATE ‘relevant’ updates like baby pictures, food pictures, kids pics and maybe one or two different topics, but that’s it… And you can ask yourself how relevant it is to see an update of new babies, different food, growing kids week after week…

Apart from this we know that 50% of all Facebook users actually log in to be able to play games…

And I guess the other 50% uses Facebook to log in to different websites, so it’s nothing else but a ‘hub’ that protects / mis-uses my personal identity…

What do you guys think? How relevant are the news / friends updates to you? Let me know #gamifiy #facebook

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The Consumer Consulting Board

A new publication by Insited Consulting – the guys from The Conversation Manager and Conversation Company’. I haven’t read it yet, but the digital version is available for free right here!

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Room Racers Game

How cool is this! A virtual real racing game using the Kinect Camera and a beamer! I saw this project during the BrightDay in Pakhuis de Zwijger. Check out the vid!

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Casio game phone… Or Pebble first?

I am really looking forward to the next episode of mobile: Smart Watches! At first I wanted to buy the I’m Watch – beautiful Italian design, but from what I read on the internet ‘crappy’ technology. There is also the Sony Smart Watch but that’s not gonna be compatible with all my Apple devices and after the PlayStation Vita (what? yeah – it’s a handheld PlayStation released last year but no one will remember), I don’t really trust the innovational design skills of Sony… ;-(

There is also Pebble – which gives me a good feeling although I am looking more for a ‘Smart Screen’ on my wrist that just uses all the intelligence of my iPhone instead of launching their own ‘golden cage’ – iTunes-like app-store…

Since I couldn’t wait with buying a new watch, … I bought this classic Casio, unfortunately without games on it… but hey… you can’t have everything… It surprises me though, that Casio hasn’t made any steps into developing a smart watch yet…

SO… CASIO WAKE UP AND START INNOVATING!

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SXSW Update Day 1

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After arriving in Austin yesterday after a nine hour flight and four hour car drive, we (Mike and I) picked up our badges at the Austin Conress Centre. Then we headed up to our lovely Air BNB place at ‘Pat and Bill’ only 1,5 miles away from downtown. I shared a bed with Mike, which brought me back to my college years I guess, but, it beats couch surfing I guess…. We met up around eight with our two other cowboys in crime Bas (Vanguard games) and Michiel (Little Chicken Game company) at coyote ugly…. Talk about old glory gone…. 😉

Today the game starts to visit about 100 keynotes, inspiration sessions, drinks, art events, interactive installations, dining, wining, etc…

My schedule for today is in the picture and I noticed a lot of things start at the same hour…. So I guess I am not yet done making choices… 😉

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Call for Papers – Last Chance!

We learn best when we play. In recent years, several enterprises have realized the potential of using games to introduce concepts and ideas about their services and products using games and the social media platform. This was aided by the proliferation of mobile devices. As such, games are no longer ‘child’s play’. Working adults and seniors are beginning to play more games.
At the same time, academic research in gaming technologies has recently witnessed a plateau in improving rendering, texture mapping, physics and artificial intelligence. Are there still areas which game technologies require more research?
SGSC 2013 aims to gather together academics, practitioners and policy makers on a like-minded platform, and welcomes submissions (but not limited) to the following areas:
A. Learning Pedagogy, Methodologies & Assessment
B. Serious Games Applications
C. Game Designs, Studies and Theories
D. Technologies, Platforms and Interfaces
E. Policies, Guidelines and Taxonomy
F. Case Studies and Survey Papers
Please submit your papers TODAY through this link!
* or at least before 1-2-2013…
The event is in Singapore on the 26-8-2013 / 28-8-2013 and covers all mentioned areas and much more.
I am just one of the humble co-readers of submissions…

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10 Health Benefits of Playing Games…

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SAM 13 Marketing Event – Keynote Bart Hufen

State of the Art Marketing event 2013

They are coming… a horde of innovative, creative and confident youngsters. Generation Y. Students and young professionals from a limitless generation who want to distinguish themselves. Generation Y differs a lot from previous generations and many companies struggle to understand them. Although they can be peculiar sometimes, they are and will be your new employees, customers and clients.

Learn about them and their way of marketing and communication at the State of the Art Marketing Event on the 25th of January 2013. Organized by the students of this generation. With game-changing themes such as employer branding, scent marketing and co-creation. For more information go to www.sam2013.nl.

For those of you who missed me and want to see me, I will be the keynote speaker and talk about Games as a marketingtool 😉

PS

The picture above was the ‘first hit’ I got when typing ‘Sam13’ into the Google search box… Apparently, Sam (the girl in the picture I presume) has uploaded at least 13 pictures of herself on her blog 😉

The event I am talking about is visualized below moehahaha

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Gamification according to Amy Jo Kim at Casual Connect

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BBC – Social TV examples by Ex Machina

Some inspiring examples of how TV can become interactive through the second screen…

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