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Nice motion graphic / stop motion videoclip by ColdPlay
Coldplay – Don't Panic
Augmented Reality: Introducing Word Lens
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Another interesting innovation in augmented reality applications – a lens-translator for iPhone.
Quite stunning! Check out the short movie.
Vending Machines in Borderlands
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Reload your weapons or upgrade your armor in Borderlands.
A great opportunity for ingame advertising if you ask me!
Funny thing is that I know a guy called Marcus that actually looks like the face in this picture!
Funniest Ever Comedy | Dara O Briain | Video Games
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The uniqueness of the art of video games well explained!
Dara Ó Briain describing Call of Duty, MGS, etc (New DVD)
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A good laugh about playing games, finally a comedian that is a gamer! 😉
Or…not…
My book hits the TOP 10 Management books by Kluwer
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I am happy to announce that my book has been chosen by Kluwer to be part of the TOP 10 Management Books in 2010.
Apart from that I can announce that the free English summary is almost finished and will be available for download from the 1st of January 2011. (1-1-11 😉
This is the link to the English part of the website for my book (A Brand New Playground).
The book will unveil the latest insights in digital consumer behaviour, provides an overview of the games industry in the past 30 years, provides about 30 case studies categorized in product-, price-, place-(innovative distribution and micro-transactions), personnel and promotion-related objectives and presents three models how games can be used in the field of brand management and marketing.
I hope you will enjoy it!
Moleskin-mini short film
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What are your plans for 2011? Use your moleskin agenda to plan your future!
A very cool stop-motion film by Rogier Wieland
How to Unlock Your World With Foursquare
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Especially for people that don’t know what FourSquare is and what potential it has for retail brands (since it is location based) – check it out!
It’s an ideal tool to increase footfall / traffic flow to your resellers (for brands) or stores.
You can give people random acts of kindness for checking in to that specific store and be remarkable!
Give give give and let the crowd spread the word instead of take take take and buy mediaspace to advertise a lie that no consumer will believe!
For more information contact Bart at BrandNewGame!
We will help you and give give give cool concepts that help to achieve your marketing objectives!
3D Lightboxes
> impressive if you learn how this technique comes to live. The result looks cool, but once you hear ‘how it’s made’ … respect!
Making Future Magic: iPad light painting from Dentsu London on Vimeo.
More information about Berg and Dentse London is to be found here:
Contact
Dutch Game Garden 02
Arendstraat 27
1223RE Hilversum
T: +31(0)687002363
barthufen at brandnewgame.nl
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