Red vs Blue – Halo comedy…Last One Out, Hit the Lights

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Just for laughs…

Coldplay – The Hardest Part in a consumer generated 'Final Fantasy' videoclip…

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And what a beautiful song it is!

Mobile Advertising 2020 Vision from Ogilvy and Acision

>Basically they apparently share my vision that in the future all media merge. The central concept is used to create ‘content’ that reaches out to consumers through certain channels in a specific context… More to read HERE:

http://brandnewgame.nl/cms/wp-content/uploads/2009/12/BrandNewGame-Digital-Interactive-Branding.pdf

Johnnie Walker – The Man Who Walked Around The World

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The incredible true Brand Story about Johnnie Walker…

Forrester research on digital consumer behavior

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Amazing landscape comparison Crysis Engine

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Can you determine the difference? Which of these sceneries is computer generated?

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Game in a banner: a Bannergame!

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A very cool example of a game integrated in a banner. Not necessarily new, but very well executed. You can play realtime versus other players on 5 different websites.

Bravo!

http://www.electronicarts.nl/custom/thinkfastdrivefaster

New 'fireworks-campaign' to keep kids from blowing themselves up…

>Is it funny?

I am not sure…

Check www.shithappens.nl

Transmedia Storytelling – Henry Jenkins

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Check out this blog of MIT professor Henry Jenkins.

He also believes that Content is the central starting point for Digital Interactive Branding. Creative Concepts should be the Centre and (Digital) Channels should be selected that are most suitable for Connecting and Communicating with your Consumer.

I cannot help the amount of C-words… by the way 😉

Extreme Gaming with an Epson Projector

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Cool promotion for your Brand! Digital Interactive Branding to the MAX with a real life guerilla twist!